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Meydan to sponsor
Nations Cup Series |
Dubai-based developer of the biggest equestrian sporting venue
in the world, Meydan Group, has announced that they have
signed an agreement with the Federation Equestre
Internationale, FEI, which enables them to sponsor the
historic Nations Cup Series, Jumping's premier team
competition, to be known as Meydan FEI Nations Cup Series.
The Meydan FEI Nations Cup will feature the ten best national
Jumping teams in the world competing at eight of the best
venues throughout Europe with a final at the world famous
Dublin Horse Show in August this year.
Meydan Group is the name behind the development of the United
Arab Emirate's landmark racecourse, the iconic new green 67
million square feet, state-of-the-art development whose vision
is to be 'the lungs of Dubai' and its environmental voice has
the horse at its very heart.
Saeed bin Humaid Al Tayer, Chairman of Meydan said: "The
Meydan FEI Nations Cup is an exceptional opportunity for us to
promote Meydan as the heartland of the business and horse
world in the East.
Through our partnership with the FEI we will be able to share
the vision of UAE Vice President and Prime Minister and Ruler
of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum
with the wider horse sport community, a vision of Meydan as a
venue like no other sporting arena in the world.
President of the FEI and wife of His Highness Sheikh Mohammed
HRH Princess Haya bint Al Hussein said: "'Meydan'" itself is
an Arabic word, which translated into English means "the
arena" in Arabic, a meeting place where people come to
discuss, compete and achieve. An environment that encourages
competition and co-operation to live side by side in harmony.
A habitat created to promote excellence and fair play in
sport, commerce, life and much more. The match is perfect for
everything that we collectively aim to achieve."
Secretary General of the FEI, Alexander McLin said: "The FEI
is thrilled to welcome Meydan as the platinum title sponsor
for this top-level series which celebrates its 100th
anniversary this year. This partnership reflects the potential
of the series and ensures a bright future for all involved
with the sport.
"We are thrilled at the prospect that we have been recognised
as the vehicle to represent great companies like Meydan, whose
ambition is to be acknowledged as being leaders in
environmental development through equestrian sport.
"I hope that the announcement of our partnership with Meydan
will also give encouragement to equestrian sport and the
racing world, by showing that although these are challenging
times, they are not impossible."
Carsten Couchouron, Executive Commercial Director of the FEI
said "A new partnership of this caliber, secured despite the
current economic climate, will allow us to improve the product
and propel the strategy of the series to new heights. We are
excited to be associated with this visionary concept
championed by Meydan and look forward to a fruitful
partnership."
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